Comment on The Google Hummingbird Patent? by Bill Slawski

Originally posted on Utah SEO Companies:

Google introduced a new algorithm by the name of Hummingbird to the world today at the garage where Google started as a business, during a celebration of Google’s 15th Birthday. Google doesn’t appear to have replaced previous signals such as PageRank or many of the other signals that they use to rank pages. The announcement of the new algorithm told us that Google actually started using Hummingbird a number of weeks ago, and that it potentially impacts around 90% of all searches. It’s being presented as a query expansion or broadening approach which can better understand longer natural language queries, like the ones that people might speak instead of shorter keyword matching queries which someone might type into a search box. For example, the kind of query where it might potentially work best upon could be something like [What is the best place to find and eat Chicago deep dish…

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Why do I need search engines optimization?

Why do I need search engines optimization?

Most companies have a website of some kind, but only about 5% know of or use Search
Engine Optimization (SEO). If they do, they have usually learned about it because they
spent thousands of dollars on a top-of-the-line website that no one came to visit. When
they realized a nice website wasn‖t enough, they probably Googled “promoting my
website” or “how to market my website.”
Why are some businesses more successful with their website than others? Is there a
secret?
SEO is now a requirement for any sized business to advertise with a website and be
successful it! Especially now that every other previously effective marketing tool has
become ineffective or out of reach. In the days before Internet there were a number of
ways to successfully advertise. Now, however:
􀀀 Code Enforcement is cracking down on signs.
􀀀 Radio and TV advertising is getting too expensive and becoming less
effective because of the number of stations.
􀀀 Newspapers are virtually useless as people turn to the web.
􀀀 Tradeshows are few in number and most are no longer well-marketed.
􀀀 Almost no one uses a telephone book anymore because of the web.
􀀀 Bus benches and billboards cost a huge monthly fee and again, how many
people look at them nowadays?
The Internet is now the telephone book . So as a business you have to adapt and
not only adapt well, but do one better than your competitors so your name comes up at
the top of the list in any keyword search. No longer can you just buy a full page ad in a
telephone book to stand out. You have to do the equivalent on the Internet. Your website
has to stand out in the center of 2 billion other sites and outshine all the others in your
industry to be successful.
I have a great looking website–isn’t that enough?
Looks are one thing, but what‖s behind the looks is actually more important than what
your visitors see when it comes to marketing your website to the search engines. It is so
technically complex on how to get your website in the best standings and ranked at the
top for the search terms(key words) you want people to find you with, that it is now an
exact science which changes from year to year.
The novice should not even attempt it. The old easy methods for marketing your website
do not work and can and will get your website domain name banned from many of the
major search engines. Getting back in the search engines good graces after being
banned is tough and sometimes near impossible.

How to Do SEO for Now and Forever

newseoschool.wordpress.com

seo

seo

In the SEO business two people and two companies stand out amongst many others as
experts in the Search Engine Optimization industry. One company called
SEOTechMasters.com in Portland Oregon and another called SEOPT.com in Houston
Texas. The most intriguing and coincidental part of this is that both the owners of these
companies are named Sean Odom. And both of us have absolutely no relation to one
another

newseoschool

newseoschool

In the SEO business two people and two companies stand out amongst many others as
experts in the Search Engine Optimization industry. One company called
SEOTechMasters.com in Portland Oregon and another called SEOPT.com in Houston
Texas. The most intriguing and coincidental part of this is that both the owners of these
companies are named Sean Odom. And both of us have absolutely no relation to one
another.
There are many websites that give Sean Odom
(SEOTechMasters.com) credit for being the first to write about how to optimize a
website to be searchable by the different online directories. These include the well
known website called ITDreamTeam.com. Today, we call these directories search
engines.
When I was writing my article and offering my services to help others to get their website
to the top of the search engines in 1993, I had no idea that what I was writing would start
an entire industry of professionals. The industry we know today as the SEO profession.
I also didn‖t know that just a few short years later; any business that wanted to be
successful on the Internet would require search engine optimization to survive and be
found on the Internet. . Then just a few short years after that it would become so important
for any business‖s survival. Who would have predicted ten years ago that virtually no one
would open a telephone book to find what they needed?
Today, a majority of the planet turns to the Internet and they are ditching the phonebooks
they used to value so much in an effort to go green and save the planet. In 2010, a
successful business on the Internet has to come up on page 1 or 2 of a Google, Bing, or
Yahoo! search to survive.

NewSeoSchool

Search engine optimization (SEO) is the process of increasing your website’s exposure on search engines for your chosen keywords

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